Thursday, May 14, 2020

Media Coverage on Presidential Candidates - 1194 Words

Both campaign contributions and media coverage has significant power to determine the success of a presidential candidate, and each of them seems to be interconnected with each other. The media has the power of fast deliverance of information, reproducing to an audience of mass quantity, and ability to distort the candidates’ authenticity. Though it largely relies on the campaign contribution that gets the attention of the media. However, it is the media that is more important in determining the likely success of a presidential candidate because of their coverage on a stimulating competitive race, complexive variety of biases, and techniques on issue framing. There are claims that perceptions of public support bring with them financial contributions. News emphasizing who is ahead or behind, gaining or losing, is the primary cause of how people â€Å"develop perceptions of the extent of mass support for candidates† (Mutz 1015). One way in which media portrayals of public support are important in determining the nature of campaigns is through their â€Å"influence on candidates’ abilities to attract contributors and ultimately, to finance a competitive race† (Mutz 1016). By encouraging mass fundraising efforts aimed at attracting many small donations from large number of individuals, â€Å"changes in campaign finance regulations have further enhanced the importance of mass media in the process† (Mutz 1016). In the 1988 Democratic primary and pre-primary period, all the presidentialShow MoreRelatedMedia And Its Impact On Politics1325 Words   |  6 Pagesthousands of media platforms exist, it’s not surprising that media is one of the strongest, if not the biggest, influences in our current presidential election. 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The fact is bias is everywhere and it is very difficultRead MoreEssay on Mass Media Coverage of Presidential Election1460 Words   |  6 Pagesnbsp;nbsp;nbsp;nbsp;nbsp;Mass media coverage of the U.S. presidential election involves two key elements- news reporting and paid advertising. Combined they make the media an important and influential factor in the election process. The media depends upon the campaigns for both news and revenues. The candidates then rely upon the media to get in touch with the largest number of voters possible. nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;The Media has a â€Å" very powerful and justifiableRead MorePresident Franklin D. Roosevelt s Presidential Election1225 Words   |  5 Pagesadvertisements to instill trust in the people for candidates. President Franklin D. Roosevelt built his presidency on informing the public on his political strategies through the use of public radio (Walsh). 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